Creator Marketing Manager

  • Elsbethen
  • Red Bull
Company Description Do you want to help shape the future of our global Creator Marketing? Then join our Creator Marketing Team in Salzburg, Austria, and support them in their mission to develop and lead the evolution of the global creator program. Job Description IN A NUTSHELL In this role you'll develop and lead the evolution of the global creator program alongside the global Head of Creator Marketing. You'll maintain close contact with industry thought leaders and trends, driving innovation in an authentic manner aligned with Red Bull's values. You'll ensure flawless local execution with central expertise and support. Your responsibilities will include overseeing a dedicated regional area (acting as the point of contact for a group of countries) as well as dedicated Playgrounds (serving as the headquarters' internal point of contact for the network). PROGRAM DEVELOPMENT AND EXECUTION You'll establish guidelines and oversee execution of the Creator program in designated areas and countries, alongside selected playgrounds. You'll develop an efficient structure, ensuring strong alignment, communication, and comprehensive oversight. You'll ensure flawless execution of Creator selections, project activations, brand visibility, and reporting. EMPOWERING AND ALIGNING TEAMS You'll educate, enable, and support markets and HQ peers in program execution through visits, co-hosting, training, workshops, and mentorship. You'll create consistency across the organization in tactics and principles, closely aligning with all business units. You'll step up Creator experiences and integrations in designated playgrounds and markets. PIONEERING EVOLUTION You'll act as a thought leader and expert both internally and externally, constantly monitoring the market and evaluating effectiveness. You'll drive innovation and evolution of the program with a long-term perspective, developing central tools and services. You'll elevate Creator experiences and integrations in designated playgrounds and markets. Qualifications 5+ years’ marketing experience, preferably in youth-oriented companies, agencies, or premium brands Minimum 2 years' direct experience working with and/or managing Opinion Leaders in the Creator space Understanding of social media and consumer habits Ability to thrive in a fast-paced environment, creative, entrepreneurial mindset focused on solutions, strong planning and project management abilities, fluency in English, additional languages are a plus Team player mentality with strong interpersonal and communication skills for cross-functional collaborations; embodies the Red Bull Brand and possesses a engaging personality people want to connect with Additional Information Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2,605 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary. As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.