Performance Marketing Manager - Fashion

The Red Bull Global Consumer Products division develops and sells merchandising products for international sports- and event-projects (Red Bull Racing, RB Leipzig, EC Red Bull Salzburg…) and manages the Red Bull fashion brand AlphaTauri. The eCommerce Customer Performance Manager is responsible for the growth and performance of the majority of (paid) traffic to our online shops.RESPONSIBILITIESAreas that play to your strengthsAll the responsibilities we'll trust you with:You'll be responsible and owner of the forecast and budgeting for the paid digital advertising, maximizing the sales net of ad spend generated through relevant (paid) channels. Managing performance of Paid Search, Shopping Comparison Engines, Affiliate programs, Retargeting Channels and Red Bull owned sites is another part of this role. Moreover, you'll decide on how to best run these channels, prioritize them according to the best return, work on improvements and share your results.Chase growth As a Performance Manager you'll pursue growth in new areas, seek out new channels and test them. You should identify and test new ways of driving traffic to our shops. You will own, understand and improve the interplay of channels and push our digital sales channels to new heights.Collaborate In this role, you will collaborate with several other departments including Operations, Marketing and IT. This will include supporting site promotions, communicating channel and product category performance, responding to feedback, supporting Omni-channel initiatives and communicating tech needs. Working with (external) partners to overcome roadblocks and to identify new opportunities will be part of this role as well.Analyze and Report Another exciting aspect of this role will be the usage of Google Analytics and other analytical tools to improve reporting, event tracking and gain further insights. You will build, update and improve reporting to track the performance against the set targets.1,5+ years working experience in the field of ecommerce/multichannel sales & marketingUnderstanding of retail and strong entrepreneurial driveExperience with Google Analytics and cross platform reportingInterest in fashion and sport is an advantage. Profound in excel. Detail-oriented, analytical, pro-active personalityHands-on-mentality and team playerTravel 0-10%Performance Marketing Manager - FashionRed BullGiving wiiings to people and ideas since 1987In the 1980s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category. What drives usChasing our potentialSince the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create:MeaningFind your meaning and use your strengths to achieve it!The bigger reason why you work. To contribute and add value to something or someone.Freedom & ResponsibilityTake real responsibility for yourself and your work.To have the freedom to work on something the way you want to.MasteryLove life, love work, love to challenge yourself!Turn your talents into strengths to become excellent at what you do.